Why I created SRKay

The words of Govindbhai Dholakia (Chairman SRK Exports) kept echoing my mind while my car raced on the Mumbai-Surat highway. I had no reason to quit my job as Managing Director of US based MNC, Sears Holdings in India, that, I established seven years back from nothing to more than a thousand people company. I had the best team, a comfortable life and nothing to complain about when it came to compensation. I was still thinking, what made me take the decision to quit all of this and start SRKay, a new venture with no idea on what we will be doing with it.
A comfortable life had limited my dreams. Probably I became more selfish and just thought about myself. I was like many others who got used to a monthly salary package coming in my bank account but never thinking about the value I generated. His words kept echoing my mind, something that made me dream again. “I want to make technology business bigger than my diamond business, and I feel, you can achieve this for me. I trust you.” Govindbhai must have seen something different in me that he trusted me so much with his dreams.

Govindbhai Dholakia (Kakaji) with my spouse Nandani and me, explaining his vision

Govindbhai Dholakia (Kakaji) with my spouse Nandani and me, explaining his vision

‘I am nothing, but I can do anything’ was prominently displayed everywhere in his company in Surat. That day I learned so much from someone who alone created a billion dollar company from scratch. Someone who had no means and hardly any formal education, and yet he is so successful and respected. It was a humbling experience. I wanted to think like him. Someone who can create more jobs, create more happiness and be someone who will contribute to country’s prosperity and growth. That day I felt that I can be the enabler of this mammoth dream and right there I took the call. I was happy that I was getting his son Shreyans as my partner in this business.
My car stopped at the highway joint where my driver and I got down to refresh and take some bite. I was slowly getting aware of the challenge that I have signed up. Making a technology company that is bigger than a well-established diamond business in far shorter time frame was puzzling, but that is where my experience started helping me.
I realized that creating a company that can become multi-billion dollar in a decade will be impossible if I choose earlier tested and tried ways. We cannot create Infosys again, and it is equally difficult to create another Ola or Flipkart by burning cash. I had to do something different. It was clear that if I have to be successful, we must be doing things that are innovative, sustainable and something that touches lives of more people. By the time I reached home, I was sure what will SRKay be like.
Ten days later, I shared my vision. SRKay will be operated like a Private Equity company that will focus on nurturing not one but multiple innovative ideas from promising creative minds who can take the ideas and converts them into a successful venture. My job will be to help them succeed by providing them the technology, sales, marketing and funding support. This way I will create several leaders and nurture many more for the future.
I collected my team. Handpicked leaders like Kesavan Srinivasan and Shriram Vishwanathan to help me with technology. My first venture ScrumStart under a young entrepreneur Sandeep generated better than expected ROI and my technology investments are now getting ready for launch in next couple of months. SRKay is designed to be an innovative and empowered team of people that are collecting all the energy that is required to create new rules of success.
Every day I recall the golden words of Govindbhai “I trust you, ” and this is exctly what I tell my team every day.

Alok Kumar

Managing Partner SRKay Consulting Group

Alok Kumar

Alok Kumar is Managing Partner of SRKay Consulting group, a private equity company, nurturing innovative ventures. Alok also serves on the board of ICCL (Indian Clearing Corporation Limited - A subsidiary of BSE- Bombay Stock Exchange) as an external advisor for technology and information security. Prior to this, Alok had been Managing Director of Sears IT & Management Services India Private Limited (SHI) since its inception in December 2009 and served in the same position till very recently. Having been in senior IT management positions in Fortune 500 companies, Alok has won several national and international awards. Alok is instrumental in planning and setting up SHI and thereafter growing it to a multi-locational thousand-plus people organization. Over the last five years, with his strategic vision, Alok helped SHI grow roots in India, develop and support technology applications and infrastructure across core mainframe, cutting edge e-Commerce and big data technologies. With his unique people-oriented transformational leadership style, Alok turned SHI into one of the most valued investments of Sears, garnering great ROIs, and creating value much beyond cost arbitrage. Under his tutelage, SHI has filed two patents and is recognized widely for its best practices in various areas, the latter, currently featured in Indian Institute of Management (IIM) case studies. SHI also became a CMMI Level 3, PCMM Level 3, and ISO 20000 certified organization. Alok is a widely acclaimed corporate leader in India today. He regularly participates and leads various forums as a keynote speaker and is an author of several books in different genres. Alok has several awards to his credit. He is particularly known in the industry for his people management skills and innovative ideas in improving the productivity of employees through unique people practices. He has been credited with the following industry awards: ¬ Emerging Leader of the Year award 2013 by IndiasGreatest.com ¬ Game Changer CEO of the Year 2013 (SHRM) ¬ CIO 100 - The Bold CIOs - 2008 (Reliance Infosolutions) ¬ CIO - Ones to Watch Award 2008 (Reliance Industries) ¬ Extended Manager Award - CIOL 2004 (Tata Teleservices) As an able leader of SHI, Alok got SHI recognized widely in the industry with the following several awards: ¬ CII Award for HR Best Practices in 2014 ¬ Global Excellence in Outsourcing Award - AIOP (Phoenix 2013) ¬ IT Innovation Award (Design & Engineering) - Computer Society of India 2012 ¬ Golden Company of the Year - Economic Times 2011-12 ¬ 7th Employer Branding Awards - World HRD Congress (Mumbai, India) 2013: • ‘Asia’s Best Employer’ Award • ‘Best HR Strategy’ in line with business • HR Leadership Award • Talent Management Award by Bloomberg TV India ¬ Employer Branding Awards - World HRD Congress (Singapore, Asia) 2013: • 7th rank in ‘Asia’s Best Employer’ award • Award for ‘Best HR Strategy’ in line with the business • HR Leadership Award Other recognitions: Alok had served on the distinguished panel of NASSCOM's GIC (Global In-house Centers) National Council members. The council members play a key role in major initiatives of the industry and include the torch bearers of IT industry as panel members. Books and Papers: Alok is an established author, with three books to his credit. Alok’s third and latest book, a novel, “The Spy from Unaula” is a 2015 publication. A handwriting analysis enthusiast, Alok collaborated with his wife Nandani on the book, “Handwriting Speaks” in 2006. “Value Sourcing – Future of IT Outsourcing” was co-authored with Keith Sherwell (currently CIO, Altice USA) and was released in 2013. Alok also researched and published two whitepapers: a. “Creating next generation captives” talks about the best practices that are helping generate higher value from the IT company captives.

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4 Responses

  1. Arjun patil says:

    Good ?

  2. Rajan Kambrath says:

    I have reached this blog accidentally but truly mind blowing………….writings are available for ever and future will speak it’s truth ?

  3. Alok Kumar says:

    Thanks Rajan. Most of the success is never planned but happen because of a passion that is backed with dedication, ethics and funding. I have written these words to ensure that there is no escaping from the commitments we have made in future.

  4. Rajan Kambrath says:


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